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These works sit in a narrative, that of a day in the life of a young woman. I have taken text out of “graphic designed” items such as commercial packaging, signage etc. and replaced it with text from Untitled (2001) and changed the visual elements of these items to suit the text.
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Based on existing forms and formats of graphic designed ephemera, a New Zealand bookstore (Whitcoulls) sign is transformed into the words “Falling into Fiction” and a Penguin Classics book is altered to mirror the questions the protagonist has. A museum poster, using the background of a piece corrugated cardboard, purports to show the increasingly jaded protagonist “Treasures of the Unknown and Uncharted”. A page from a computer manual helpfully delineates “methods” of making paintings.
And finally, in a form of mirroring (such as the play within a play or a story within a story), the person goes to the theatre, only to find “herself” as the character. Her companion never shows up.
Installation at the University of Auckland Gus Fisher Gallery in 2007
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Project Website
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